eCommerce PPC that scales the products that make you money
Product ads live or die on the feed and the margins behind it. We optimise feeds, structure campaigns by profitability and manage bids to a return on ad spend you can bank.
eCommerce ad services
Feed, structure and bidding aligned to profit.
Feed optimisation
Titles, attributes and images improved so products match more searches.
Google Shopping and PMax
Campaigns split by margin and priority, not lumped together.
Meta catalogue ads
Dynamic product ads and retargeting across Facebook and Instagram.
Retargeting
Bring back browsers and cart abandoners with tailored offers.
Revenue tracking
Accurate purchase tracking including value and offline returns.
ROAS management
Weekly optimisation towards your profitability targets.
How we work
A clear, accountable process from the first call to measurable results.
Audit
Feed, tracking and account structure reviewed.
Fix the feed
Product data cleaned and enriched.
Structure
Campaigns rebuilt around margin.
Launch and test
Creative and audience experiments.
Scale
Budget to winners, monthly ROAS report.
Who our eCommerce PPC is for
Product advertising suits stores with dependable stock, known margins and a product feed worth investing in.
Stores spending without seeing profit
If ad platforms report plenty of sales but your accounts do not reflect them, the campaign structure or the tracking is usually at fault. We rebuild both around what each product earns after costs.
Large catalogues with silent products
In big catalogues, a handful of items often absorb most of the spend while the rest never get shown. Splitting campaigns by product group gives every line a fair test.
Brands preparing for seasonal peaks
Diwali, Black Friday and Ramadan promotions need budgets, feeds and creative ready before demand rises. We plan the ramp-up with you instead of reacting on the day.
Stores with conflicting revenue figures
When Google, Meta and your store dashboard each show a different number, nobody trusts the data. We reconcile tracking so decisions rest on one agreed source.
Signs your product ads are leaking money
Look for these in your accounts; each one points to spend that is not pulling its weight.
- Performance Max is taking credit for shoppers who searched your brand name and would have bought anyway.
- The search terms report is full of queries for products you do not sell.
- Merchant Center shows disapproved or limited products that nobody has investigated.
- High-margin lines and clearance stock share one budget, so the bidding favours whatever sells cheapest.
- Retargeting keeps showing an item to people who have already bought it.
- Conversion values are missing, counted twice or include tax and shipping, which inflates reported return on ad spend.
Why work with Swift Digital 360 on eCommerce PPC
How we keep product campaigns accountable to your margins.
A single contact for every ad account
One person manages your Google, Meta and Microsoft campaigns, so budget moves between platforms are deliberate rather than accidental.
Weekly numbers, monthly decisions
A short weekly update covers spend and return, while the monthly report sets out which product groups get more budget next.
WhatsApp before big moments
Planning a flash sale or expecting a stock delay? A WhatsApp message lets us adjust bids, pause products or change promotions in good time.
Retainer or one-off project
Day-to-day campaign management is a monthly retainer, while an audit and account rebuild can be scoped as a fixed project.
Clicks are worth more when they reach a focused landing page and results are tracked through AI analytics and reporting; we run campaigns for stores in India and abroad, with regional details on our countries page.
Frequently asked questions
What ROAS can we expect?
It depends on margins and price point; we set targets with you based on your economics and report against them.
Do you manage the product feed?
Yes, including Merchant Center setup, disapprovals and feed rules.
Which platforms do you cover?
Google Shopping, Performance Max, Meta, Instagram, YouTube and Microsoft Shopping.
Can you run ads for marketplace listings?
Yes, Amazon and Flipkart ads are covered under marketplace account management.
What budget do we need?
Usually 50,000 INR or 700 USD per month minimum for meaningful product campaigns.
Related services
Serving businesses worldwide
We deliver this service for clients in India and abroad from our Hyderabad office. See how we work in your country:
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